Communication, design, and ethics in practice…
Ethical clarity rarely comes from certainty. It emerges through discomfort, restraint, and dialogue. This personal reflection explores how communities respond to harm, how outrage flattens complexity, and why accountability must leave room for repair if ethics is to protect our shared humanity and the common good.
Ethics is not a performance or a set of rules. It is the discipline that allows communication, leadership, and institutions to sustain trust across disagreement. In a time that rewards certainty and speed, this essay reflects on ethics as a daily practice of responsibility, restraint, and care for the common good.
Whether you're a media and communications professional, journalist, marketer, or public relations expert, ethical principles set you apart. Strong ethics are the foundation of effective communication, fostering trust and credibility in your work. Introducing the Ethics Framework In the syllabus "The Ethics of Strategic Communications: An Introduction" (Winter 2009), University of Oregon Professor Thomas Bivins, …
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Introduction: Understanding Timeless Virtue in Business This page explores the concept of timeless virtue through the organizational values and ethics of RICOH and adidas. Both companies exemplify customer-centric cultures that transcend cultural boundaries, promoting universal ethical principles. Founding Principles: The Spirit of Three Loves Kiyoshi Ichimura, the founder of RICOH Corporation, articulated three fundamental principles …
As I watched Clay Shirky's TED talk, "How Social Media Can Make History," I found myself reflecting on how new forms of media challenge traditional narrative structures. In the past, communication followed a "one-to-many" model. However, with the advent of digital technology, we are now experiencing a "many-to-many" pattern. As we digitize books, TV programs, …
Continue reading "The Impact of Social Media on Communication: Opportunities and Ethical Challenges"
Mikhail Oparin 